The "ART" Photography Business
Living the Dream
with Dennis Chamberlain
M.Photog.M.Artist.Cr., CPP, EA-ASP
This presentation is based on an anatomy of my art photography business, with abundant tips and suggestions. I believe the program has something to offer all photographers, whether or not they are selling art photography or not.
We’ll talk about:
1. The fun of having an art photography business
2. The importance of understanding your market and focusing on it
3. Pricing
4. Why some images sell so much better than others
5. Selling in Galleries, Shows, and e-Commerce
6. The media – infused aluminum, gallery wraps, and traditional framing
7. Wall art vs. fine art (it’s a good idea to be able to recognize the difference)
8. Controlling your inventory – Avoiding a storeroom full of worthless work
Throughout the presentation we will review and examine a lot of examples of photos, focusing on the elusive question of why some photos are so popular and why others aren’t.
Most importantly, the program will demonstrate a path to get to $60,000 in sales (this being a good achievable goal as a part-time business), and then the route to take sales to $120,000 (as a full-time business).
Please register here for this free talk and include your email in order to receive the zoom link via email on the day of the presentation. Thanks!
About your Speaker
Dennis Chamberlain
M.Photog.M.Artist.Cr., CPP, EA-ASP
Dennis specializes in Southwestern Art photography, selling his artwork in galleries and shows in New Mexico, including Albuquerque, Santa Fe, Bernalillo, Madrid (NM) and Corrales. His photographic art ranges from pure unedited photographs to extensive Photoshop composites. He is a student of the science of creativity, and focuses on the theories of Shelley Carson of Harvard University.
The son of a lifetime Eastman Kodak employee, Dennis grew up in Rochester, New York and had his first medium format camera (a “hand me down” from his father) when he was seven. He worked at Kodak’s Dallas Processing Lab while he was in college, gaining an uncensored view into some of life’s most private moments as recorded on Kodachrome film. His father, the plant manager, developed the famous Zapruder film of the Kennedy assassination, becoming forever linked with conspiracy theorists.
Dennis was PPA’s New Mexico Photographer of the Year for 2011 and 2018. He has been a bronze, silver, platinum and diamond medalist in PPA’s International Photographic Competition during the past eight years, including 2016 when he was one of eleven photographers worldwide to earn a diamond medal in the Master Artist Category.
His website is www.dcphotoartistry.com
Please join us on February 24th at 5:00pm for social time and BYO social distancing snacks before we get started at 5:30pm for what is sure to be a great presentation!
