Knowing Newborns:
4 Steps To Incredible Images
Emotional newborn portraiture is a powerful and profitable niche to command in your market. Learn what it takes to create images that capture a new parent’s heart and what 4 elements to master that will have you successfully creating these images consistently with every baby. With lens choice, proper lighting, dynamic posing and a baby’s whisperers touch, you will create artistic, emotionally charged and delightful images that parents cannot say no to.
You will learn:
- How to wrap babies artistically & effectively.
- Go-to poses that you can do every session.
- Workflow that makes your sessions efficient.
- Set design for a cohesive gallery.
- Soothing techniques that get babies comfortable and sleepy.
- Lighting, camera and posing techniques that create a consistent look to you work.
Charged with emotion and the sweetness of new life, these images command extremely high dollar and sell every time. And with a specialized niche, a solid brand and a system of marketing, a creative entrepreneur can own their market, regardless of who the competition is or how low they charge.
Portrait Photographer, Julia Kelleher, M. Photog., M.Artist., Cr. CPP, FP-OR, specializes in newborn, child and family portraits out of her boutique, Bend OR, studio. She offers her clients a photographic style that is organic, textural and artistic, and specializes in creating multidimensional art. From her start up studio in Portland, OR 11 years ago, to relocating to the small town of Bend, OR in 2009, she has grown into an almost half-million dollar annual business with 3 employees. Unique marketing efforts, a consistent branding message, and persistent relationship building tripled her client base in just 2 short years, and earned her studio the reputation for being the “newborn & family” photographer in Central Oregon; her successful marketing efforts also defining her as a business expert among other professional artists. A 2x PPA Diamond Photographer of the Year, International Platinum, Gold & Silver Medalist, Julia has had 18 prints accepted into the International Loan Collection. Along with marketing, Julia is a master sales and business systems expert. A 13-time Creative Live instructor, WPPI instructor and 7x Imaging USA Platform speaker, she helps photographers world-wide, break into in-person sales, master their “soft-selling” technique, market their art, and create systematized efficiency in their businesses.
Julia picked up her first Nikon 35mm SLR film camera at age 14. Putting it down after college to pursue her masters degree in broadcast journalism at the esteemed Syracuse University-Newhouse School of Public Communications, she spent over a decade traveling the country covering general assignment stories and anchoring for all three television networks. After working Portland, OR’s (top 25 U.S market) ABC affiliate as an on-air anchor/reporter, she left television news to pursue photography full-time. Her experience with the new industry, and expertise in media relations and public communications have given her techniques to help other photographers understand their clients, and improve their businesses.
PPA Members receive 1 PPA Merit for attending this workshop in entirety.
